2010 TWDW

Care, I Care

Care, I Care
“I care!” Designers have always been concerned about life, pay attention to the environment, and the changing trends. In addition to extending the spirit of “Share” and “Enjoy” from last year, the theme of this year is to emphasize the concern of the designers for various aspects in life in the world.


Over the past year, people have experienced sadness, fear, anxiety and from both natural and man-made disasters, with this year’s theme, we encourage people to re-think from another point of view of man and nature, man and culture and other relationships. The essence of caring is to know, listen, understand, and then practice, towards life, culture, the environment, and even care the design industry and designers themselves, the ultimate goal is to make the world a better place.


While “Design & Beyond” in 2008 emphasizes the extension and sustainability; “Share & Enjoy” in 2009 shared the attitude of enjoyment of design; in 2010, “Care-I Care!” extends the horizon of design to a broader subject, showing the attitude of our responds to the world.


In 2010, there are 13 curated exhibitions at “Theme Zone”; 42 exhibitors at “3×3 Design Show”, 15 selected works designed and made by young talents were exhibited at “Rising Star”, “Design Market” for design lovers to shop at the pop-up weekend market; 12 talks on design at “Let’s Talk Design” , “Open House” with 7 studios opened their door to share their concepts and ideas; “Buy Design” the online campaign in collaboration with Family Mart; “Go Design” introducing design hotspots in Taipei. The whole fair attracted more than 350 designers from different fields and showcased more than 200 pieces of original works. Exhibitors include designers from Sweden, Japan, Germany and Holland. In addition, the fair has a lot of media exposure including TV, newspaper, magazine, broadcast and online media.


“CARE” is the designers’ concern to nourish the root of “Culture”, to show the “Aesthetic”through design, to “Reflect” upon issues in our society, and the pursuit for a more sustainable “Environment”. Taiwan Designers’Week’10 hoped that designers can return to their starting point of design, keep creating, and always true to themselves.

3rd September- 12th September, 2010
Huashan 1914 Creative Park,